“We need to ship faster,” I said to my team. “We know what we need to build, and the best thing we can do for our customers is get it into their hands faster.”
I guess with AI and the trend of everyone doing everything (pm can do prototypes, design can code a working product etc) this will happen quicker BUT the question will never go away as a new “speed/quality” standard will come and everyone will want faster yet again…
I work in marketing, and we always debate over quality vs. quantity.
We don't always know what clicks the audience; something that took weeks to create may not perform, which something that was rushed works just fine. So we've created a basic checklist for deliverables. And we focus on quantity but ensure those brand aspects are met.
Another way to look at this is before shipping everyone talks/stresses about the date. After shipping the thing that matters is the quality. ( I believe this is a Steve Jobs truism..but I could be hallucinating) :)
Another perspective from Amazon founder, Jeff Bezos on this.
There are two types of decisions - one-way door and two-way doors.
One-way doors are consequential and irreversible. These decisions must be made methodically, carefully, slowly.
Two-way doors are changeable and reversible. These decisions should be made quickly.
I guess with AI and the trend of everyone doing everything (pm can do prototypes, design can code a working product etc) this will happen quicker BUT the question will never go away as a new “speed/quality” standard will come and everyone will want faster yet again…
I work in marketing, and we always debate over quality vs. quantity.
We don't always know what clicks the audience; something that took weeks to create may not perform, which something that was rushed works just fine. So we've created a basic checklist for deliverables. And we focus on quantity but ensure those brand aspects are met.
Another way to look at this is before shipping everyone talks/stresses about the date. After shipping the thing that matters is the quality. ( I believe this is a Steve Jobs truism..but I could be hallucinating) :)